COMPANY

YOUR LOOK FOR BEST PERFORMANCE - SINCE 1954

Pionier WORKWEAR has been one of the leading brands for functional and high-quality workwear in Germany since 1954. Our workwear and corporate fashion for trade, industry and the service sector stand for first-class quality and are available from specialist workwear retailers and technical retailers.

Since 1 August 2023, we have been part of the R.Brand Group GmbH, which is part of Röther Beteiligungs GmbH, and benefit from a strong new partner. Together with the brands BALDESSARINI, pierre cardin and PIONEER AUTHENTIC JEANS, TIMEZONE, Pionier WORKWEAR will be further strengthened as a mainstay of the company. New Pionier Berufsbekleidung GmbH has its headquarters in Herford.

Pionier WORKWEAR - always passionate!

QUALITY RIGHT FROM THE START

In 1954, with Pionier Workwear and the innovative work suit, Adolf Ahlers laid the milestone for a brand that has proven itself millions of times over, combining tradition and progress. From Herford, we have established ourselves in the fascinating world of workwear.

From HERFORDER ZUNFT, corporate FASHION for transport companies to the latest high-tech WORKWEAR that offers you safety and comfort - our aim is to optimise the world of work with flexible and functional clothing.

For a performance that impresses and a wearing comfort that inspires you.

Pionier WORKWEAR - always ahead!

UNTER DER FLAGGE VON
PIONIER WORKWEAR

Pionier WORKWEAR steht für Qualität, Tradition und Werte. Unsere Flagge symbolisiert Aufbruch, Sichtbarkeit und Professionalität. Wir bieten Dir eine moderne und funktionale Berufsbekleidung, die höchste Ansprüche erfüllt und dabei im Trend liegt. Mit einer starken Marke und frischer Energie präsentieren wir Dir eine neue Dimension der WORKWEAR. Freue Dich auf unsere neuen Kollektionen – Fashion trifft Funktion!

Pionier WORKWEAR – always inspiring!